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Trade Show & Event Planning in Canada: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Trade Show & Event Planning in Canada Market Research Report | NAICS 56192CA | Oct 2015

On display: Higher corporate profit and new technology will promote industry growth

IBISWorld’s Trade Show & Event Planning market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Revenue
$1bn
Annual Growth 10-15
1.7%
Annual Growth 15-20
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Profit
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Employment
5,681
Businesses
1,156
Industry Analysis & Industry Trends

Growth in the Trade Show and Event Planning industry in Canada is dependent on corporate profit and corporate marketing budgets and also the ability of Canadian consumers to spend. During the past five years, corporate profit and disposable income have been on the rise in Canada, enabling industry revenue to reach prerecessionary levels. During the next five years, demand for industry services is expected to increase as clients expand their marketing budgets and corporate profit grows. In addition, the industry will benefit from rising disposable income among consumers, aiding attendance rates and industry revenue for business-to-consumer shows and events.


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Industry Report - Industry Investment Chapter

The level of capital intensity in the Trade Show and Event Planning industry is low. IBISWorld estimates that in 2015, industry operators will spend $0.08 on capital investments for every $1.00 spent on labour. Direct-labour input will always be important in any customer service field; consequently, wages are estimated to accounts for 19.7% of industry revenue in 2015. The amount of creativity and specialty services in the industry requires operators to meet with clients and promote shows to vendors and exhibitors. In addition, organizers must work with other services provides to secure a venue, food and other accommodations specified by the client. An event is likely to require other administrative functions, such as registration confirmation... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Trade Show & Event Planning Industry?

This industry organizes, promotes and manages events, such as business and trade shows, conventions, conferences and meetings. It may also manage and provide staff to operate the facilities in which these events take place. This industry does not include establishments that organize, promote or manage live performing arts, sports events or festivals.

Industry Products
Registration, analytics and show servicesExhibit sales and design servicesSponsorship, entertainment and advertising servicesShipping, logistics and other services
 
Industry Activities
Automobile show promoting, managing or organizingFlower show promoting, managing or organizingHome show promoting, managing or organizingConvention promoting, managing or organizingTrade show promoting, managing or organizingCraft fair promoting, managing or organizing


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